BEYOND THE "CLICK" - Interactive Email And Web Site Marketing
Take your email marketing campaigns to new levels. Leverage the benefits of using your CRM solution or any data file to send personalized email campaigns that interact with your audience and track instantly. IntelliClick® eTrack hyperlinks, which include one click "call to action" features, provide an interactive experience while they track, report and send alerts to your staff. Your organization can kick start its sales process from each email message and trigger future "drip marketing" campaigns.
- Personalized Web Analytics - Supplement the effectiveness of tracked e-mail campaigns using the IntelliClick WebNav module. WebPrints monitor page views as visitors from your GoldMine and ACT email campaigns browse your web site. Contact specific information is tracked for each campaign that brought them to your web site. Information for each visit is added to back to your GoldMine and ACT CRM solution in real time, allowing immediate and timely actions to be triggered.
- Jump Start your Sales Processes - IntelliClick for GoldMine & ACT offers functionality that pulls together the efforts of your marketing and sales areas so that they can effectively work together. Real time e-mail campaign results and notifications sent to the right people, at the right time, can make all the difference. Imagine enabling your sales team to get in touch with customers and prospects while they are on your web site, responding to your campaign. Getting to them before they visit your competitors can provide just the edge you need to "win" the business!!
- Email Deliverability - Benefit from reliable email delivery of messages sent directly from your contact database via the IntelliClick Unified Email SMTP relay option. Using the Unified Email portal, you can retrieve reports on the effectiveness of your message delivery and bounce rates.
- Templates and HTML Editor - IntelliClick includes a library of professionally prepared HTML templates which you can readily use and modify with our on-line HTML WYSWYG (What You See is What You Get) editor. Benefit from messages that pack a punch and are designed to be optimally displayed by virtually all email applications. Our HTML editor automatically uploads your images to a web server storage location, insuring graphics in your messages display properly to your recipients. Choose from a wide variety of templates (see examples) which can be saved and reused from within your account at any time.
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